Ops Objects Bracelets

Also in 2013 continues the saga of the most trendy and colorful bracelet for fashionable girls.

In July of this year he has reached and surpassed one million units sold only in Italy: it is the Bracelets OPS! Object line that the rage among young and very young, but they have found fertile ground among customers around the thirty: OPS! is becoming a cultural phenomenon as well as a product on the cutting edge, it is true that in November 2012, the official pages dedicated to it in social networks broke through the 10 million contacts. And after OPS! Love, the most trendy silicone bracelet, colorful and fun summer, the brand was born in January of 2010 goes hunting even the autumn / winter season by offering a redesign of its collection. And hunting accessory at twelve years old has already unleashed.

OPS! Object, a success story

OPS! Object is an interesting entrepreneurial reality born in Milan for just two years and has experienced growth nothing short vertical visibility, production and sales, increased by 300% in less than two years. It is a new fashion-design brand that already in its vision puts the guiding principles of innovation, of beauty and creativity. The proposed collection, all focused on high-impact products and design but aimed at an audience of young and very young, and therefore strictly made with prices and materials accessible to everyone, ranging from rings to the glasses, passing bags, watches, accessories and even for the covers of mobile phones. But there is no doubt that the leading product and that has literally broken through was Ooops! Bracelet, the line of colorful bracelets from the characteristic and now well known heart-shaped pendant. Not secondary in the success of the product, the choice of distribution channels which, by specific choice, took both of jewelry shops and chain stores high-level that a massive use of web-retail, with a direct channel also set up in the site the same of the producer.

The new collection Ops! Bracelet 2013

But all the girls will affect slightly. They are interested in the wrist can show off their colorful Ops !, choosing from new proposals just presented. The iconic bracelet that combines the soft reflections of the 50s to the modern silicon design and trendy shades, is renewed proposing new combinations on the track-classic models already known. Next to OPS! Love, the undisputed protagonist of the summer, here Ooops! Polka dots, a version in which the little heart inevitable features two-tone combinations and polka dots absolutely vintage: the effect is very glossy and like a tray of mushmellows or colorful macarons. The new collection also offers Ooops! Fluo, where the black-licorice chain combines with model “highlighter” shades for an extra-strong contrast effect ideal for the most original personalities in search of a shocking impression. For more “fine spirits” here Ooops! Lux, where to become the main protagonist are black and gold, combined with an accessory outfit more elegant and very much geared to an older target at the background. Prices? All of between 28 and 44 euro, “hearts in my hand.”

The new collection OPS! Object also includes the new earrings at e Jewelry! Beat where the recognizable iconic theme of the heart is proposed in a soap-like silicon with a range of ten colors; and finery coordinated Ooops! Rock with rings, necklaces, earrings and bracelets in resin and polycarbonates associated with Swarovski crystals, for a good pairing easy for any occasion, both “ordinary” than elegant.

Girls, and they are not, they are advised: the must-have winter accessory is the new Ooops! Bracelet, what you like and that expresses your personality. With romantic dots to boisterous Fluo.

Gallery

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